Profiling Ensures your Sales Recruit
Sales has always been a case of the 80/20 rule where
80% of sales are done by 20%
of our salesforce. Some employers ask how can they predict if a candidate
will be in the 20% of top salespeople.
A good sales track record does not mean a candidate will be successful
for your company as salespeople need various skills that vary with
different products and markets.
While assessing a candidate will provide greater information about
them you need to understand what sales skills your salespeople need,
that is why we commence our process with a benchmarking exercise so
you understand what type of salesperson will align with your sales
Customised Profiling Tools: How does it work?
Our consultants will spend 15 mins with you building an accurate benchmark
based on your criteria. The benchmark can be customised by company,
sales position, department, manager, geography or any combination
of these factors. This is a complimentary service designed to provide
an insight into the type of person you need to employ. more
The benchmark will supply a range in a scale 1-10
into which your perfect candidate will fit. For example:-
The ideal candidate will usually be able to hand
over leadership to others. This balance should ensure good relations
with team members and he or she can also be more diplomatic than other
more forceful individuals.
The above example covers one of the 5 traits we are assessing and
the scale can be fine tuned if the description does not align with
your expectations. Each candidate is assessed for skills in:-
• Closing the sale
• Call reluctance
• Working with a team
• Building / maintaining relationships
• Compensation preference
The candidate completes the assessment online and results are provided
to you by email as soon as the last question is complete. How simple
Each trait benchmarked is then aligned against where the candidate
scores in order to determine alignment for the position.
•Reserved •Non-confrontational •Cooperative•Persuasive
All 5 traits are aligned against the scale you set which
lends weight to the final score fit. This makes it easy to compare
results for each candidate and make an objective decision when deciding
on your successful candidate. more
What if I’m still Unsure
About my Final Selection?
Your reports will provide you with information to further explore
your candidate’s areas of weakness. more
Distortion Scale deals with how candid and frank the respondent
was while taking this assessment.
The range for this scale is 1 to 9, with higher scores suggesting
The Distortion Scale score on this assessment is 9
An honesty factor is also provided to determine how
honest the candidate has been when answering the questions. Our
extensive validation and normalisation is done for our assessments
to ensure any scores align with the ‘norm’ of the Australian population.